So how can a retailer find the optimal location to open a store?
The answer for retail site selection is in the data, but a little bit more is needed to answer the question. An analytics platform is also required and it must be able to do the following:
The good news is that the newly announced Qlik acquisition of Idevio (rebranded as Qlik GeoAnalytics) provides all four of these capabilities and more! Even better is a Retail Site Selection solution has been assembled to showcase how a retailer can take advantage of data to make better retail site selection decisions in less time and resource investment. I invite you to take it for a test drive!